Edge Strategy co-author Alan Lewis to Speak at the Association for Strategic Planning 2016 Annual Conference

Edge Strategy co-author and L.E.K. Consulting Managing Director Alan Lewis will speak at the Association for Strategic Planning (ASP) 2016 Annual Conference in San Francisco on Thursday, March 17.

During the session, Lewis will discuss a disciplined, methodical approach to helping business leaders grow their business with less investment and less risk by focusing on the myriad opportunities that are often hiding in plain sight, at the edge of their core business. The authors researched nearly 600 companies worldwide across 60+ industry sectors. They found that only about 10% of these companies are successful at exploiting profit opportunities at the edge of their business.

ASP is a non-profit professional society whose mission is to help people and organizations succeed through improved strategic thinking, planning and action.